August 12, 2026

Cowboys-49ers draws 41.5 million viewers, most for…

1 min read
NFC Wild Card Playoffs - San Francisco 49ers v Dallas Cowboys




NFC Wild Card Playoffs - San Francisco 49ers v Dallas Cowboys

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Sunday’s game in Dallas drew a massive TV audience.

The 49ers’ win over the Cowboys generated a total of 41.5 million viewers, which made it the most-watched NFL wild card game in seven years.

The last NFL wild card game that drew more viewers was the Lions-Cowboys game in 2015. The Cowboys typically draw the biggest TV audiences of any NFL team.

The Cowboys-49ers audience consisted of 40.2 million viewers on CBS and 1.3 million on Nickelodeon, which aired a separate broadcast geared toward children.

According to @SportsTVRatings, the audiences for the other games from the weekend were 30.4 million for Eagles-Buccaneers, 28.9 million for Steelers-Chiefs, 27.7 million for Raiders-Bengals and 26.4 million for Patriots-Bills. The final audience for Monday night’s Cardinals-Rams game is not available.



Cowboys-49ers draws 41.5 million viewers, most for a wild card game in seven years



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